Why are Rootstock berries so damn good?
Because we care deeply about how they’re grown, how they taste, and who grows them.
You can’t get fresher, tastier berries
They’re high quality organic and nutrient rich
Supporting growers is the right thing to do
1. You can’t get fresher berries
Our berries are picked at peak ripeness—either the morning of delivery or the afternoon before. They go straight into cold storage to slow ripening, and we maintain that cold chain all the way to you.
No long-haul shipping. No sitting on grocery store shelves. Just fresh, flavorful fruit that lasts up to a week in your fridge—far longer than most store-bought berries (especially the ones on sale which are about to go bad).
2. High quality organic and nutrient rich berries
Berries top the “Dirty Dozen”1 list for pesticide contamination. Conventional berries often carry residues from dozens of chemicals—some linked to cancer or reproductive harm, and many banned in Europe.
Our berries are certified organic and our growers go beyond with regenerative and ecological practices. That means you get all the good stuff—antioxidants, fiber, anti-inflammatory compounds, vitamins—without the synthetic pesticides and environmental degradation.
Eat them by the handful. Blend them into smoothies, toss them into salads, or snack straight from the carton. However you eat them, our berries nourish your body and help meet the American Heart Association’s call for four to five servings of fruit and veg a day2—real food that supports real health.
3. Supporting growers is the right thing to do
Berry farming is hard. It’s seasonal, fast-paced, and labor-intensive. Berries are delicate, perishable, and must be harvested by hand—work that’s becoming harder and harder to staff.
At the same time, small and mid-sized organic farms face mounting pressure. Input costs are rising, margins are thin, and nationally, farmers earn just 16 cents of every consumer dollar. At Rootstock, we pay 67 cents—because growers deserve better.
By sourcing directly from growers like JSM Organics, Rodriguez Brothers, and Coastal Moon, we support the people who grow your food with care. It’s better for them, better for you, and better for the future of food.
Sources:
¹ Environmental Working Group, 2024 Dirty Dozen — www.ewg.org
² American Heart Association, How to Eat More Fruits and Vegetables — www.heart.org
This story also appeared in the May 1 edition of the Rootstock Gazette.
